I love Melbourne. And why wouldn't you? From it's groovy cafes, stunning parks and gardens, beautiful architecture, amazing shopping and world-renowned restaurantsl it's a feast of delights.

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Sight is one of our most intense senses and we are constantly bombarded by visual content in our everyday lives. So, amidst this glut of imagery, how do we stand out? What resonates with people? How do we get their attention? What will make people remember me?

Well, the answer is simpler than what you might think...

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